For some people, their car is more than just a mode of transportation. It’s a part of them. They connect with something which is much more than a means of getting from here to there.
People feel so strongly about their favorite brands that sometimes it’s hard to part with them. This touching video documents the story of Herb Younger who drove his brand new Chevy Impala off the lot in 1965. In the mid 80′s he needed to sell his beloved car to pay for his son’s education.
30 years has passed and now Herb’s son is determined to surprise him by finding his car…
Does your brand possess the power to bring joyful tears to the eyes of your customers?
